How to market your group successfully


How to market your group successfully - Download (153 KB)

Marketing uses different techniques to attract customers. If you understand the principals of marketing, you will be more effective in promoting your group to gain greater support, sponsorship, new members and awareness of your land management concerns. It will also help you plan successful events. This Landcare Note outlines some of the basics of marketing and how these principles can be used to promote your group and its goals.

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